Simple marketing check list
A marketing check list provides a simple means of tracking an agribusiness’s marketing activities and establishing goals. The check list should be used to record which marketing activities the business intends to pursue as well as to track the firm’s progress in meeting its goals. Let’s use Red Dawg Hot Sauce as an example. Red Dawg Hot Sauce may set a goal of placing its products in two gourmet mail order catalogs featuring hot sauce products over the next year. In the space provided for goals, Red Dawg Hot Sauce should include what part of the activity it intends to pursue, as only portions of each activity might be of interest. The following is not intended to be an exhaustive listing for a businesses marketing process, however it does provide a guide line.